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This is critical, getting this right first time means a lot less pain and annoyance at later stages, choosing the right blog name though is easy if you do these first:

Your blog name is also going to be your brand, it will be what people find you up in the huge blogisphere.

person sat infant of their laptop with branding on their screen
Branding concept on a laptop screen

Complete these simple steps and you’ll nail it right first time:

  • Check if your name is available
    • This is not as obvious as you think!
  • Avoid and symbols or special characters
  • Keep it simple and short
  • Avoid brand names and trademarks
  • Have a look at Panabee for inspiration

Check if your name is available.

I really wasn’t trying to be a smart arse here as of course you know that you need to check it’s available however how available is it across social media platforms such as:

  • Facebook
  • Twitter
  • Instagram
  • YouTube
  • Pinterest
  • Reddit

The reason why is you’re going to have to at least register an account on all of these platforms even if you are just giving it a go, if you don’t and it picks up quicker than you expected don’t be surprised if someone (a competitor for instance) gets the accounts instead.

The best place to check your name across the social media platforms I find is through Namecheckr

Namecheckr Screenshot

It’s best to go for .COM extensions as that’s the one that people all over the world trust. There are many others like:

  • .net
  • .info
  • .online
  • .direct
  • .events
  • .fun
  • .guru

The list keeps growing, there are now hundreds if not thousands of extensions available.

Avoid and symbols or special characters

Don’t make it difficult for people to find you, there are a number of websites out there that this does work for however they are more than likely to have been around a while when directories were listed numerically followed by alphabetically.

When people searched directories to find information rather than relying on Google which has only been around 20 years at the time of writing this then your 123 people came first before the alphabetical people. A lot of businesses used to start with an A back then for this exact reason.

Keep it simple and short

You want people to refer your blog so having a simple and short names is easy for the referring person to relay it to their audience. If your content is worthy and you hit a niche people in that niche will know other people with the same interests.

Others will happily market you if your content is great and delivers.

Avoid brand names and trademarks

The content police will soon come after you in the form of the World Intellectual Property Organisation

World Intellectual Property Organization mission statement

If you create a site that breaks brand and trademark law it won’t be long until the dispute centre sends you rather scary letters with lots of jargon that will have you thinking you’re off to jail.

Have a look at Panabee for inspiration

Panabee is a great tool for coming up with something slightly creative. Of course you can use your own name if you are comfortable with that or you can use an author name/ pen name if you don’t want to showcase your works direct to your friends and family.

Follow the guidelines above and you’ll be ready to move on to the next step if you are following the course guidelines.